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Success on & through even?

A checklist to get you off to the perfect start on even.

Andreas Löwe avatar
Written by Andreas Löwe
Updated over 3 months ago

🌟 Success on even - your step-by-step guide for more visibility & leads

even-logistics.com is the platform for making logistics solutions visible, comparable and contactable. To help you get started and exploit the full potential of even, this checklist will guide you through all the important steps - from registration to your first lead.


1. Create a provider account - your access to the platform

Before you can get started, you need to register as a provider. Go to even-logistics.com and click on “Register” in the top right-hand corner. Enter your e-mail address and a secure password - done. From this moment on, you will have access to your personal Supplier-Dashboard from which you can manage everything.

Tip: It's best to use a central e-mail address for your company (e.g. marketing@ or info@) so that your entire team has access to notifications and leads.

Why is this important?

You can't create or publish a solution without a provider account. The account is your entry ticket to the even ecosystem - and your control center for visibility and leads.


2. Complete your company profile in the dashboard - build trust

After registering, you should complete your provider profile. Enter basic information about your company: Name, industry, location, a logo, a short company description and a contact person with contact options.

Tip: Show personality! A clear company profile with logo and contact not only strengthens your brand identity, but also makes it easier for customers to identify and contact you.

Why is this important?

A well-maintained profile looks professional and increases trust in your offer. Anyone looking for a solution also wants to know who they are dealing with - the more tangible your company is, the higher the chances of making contact.


3. Use marketing assets - increase your presence outside the platform

You will find useful marketing templates in the provider dashboard, e.g. badges such as “Now on even” or shareables for social media. You can integrate these on your website, in newsletter campaigns or on LinkedIn to draw attention to your presence on even.

Tip: Integrate a “Compare now on even” button directly on your website on your product pages. This not only increases your authority, but also directs qualified traffic to your solution profile.

Why is this important?

Your visibility doesn't end with even - through targeted cross-marketing, you make your existing community aware of your solution and bring potential customers exactly where they can compare and inquire.


4. Use tutorials & help articles - quickly understand how it works

In the help section of even you will find easy-to-understand tutorials, instructions and FAQs. These show you exactly how to create solutions, which fields are important, how ratings work and how to maximize your visibility.

Tip: Take a look at the solution creation tutorial right at the start. This will help you avoid typical mistakes and get started right away in a structured way.

Why is this important?

If you know the platform, you save time - and use it more strategically. Tutorials help you to get started faster and present your solution in a way that is convincing both technically and in terms of content.


5. Create a solution - present your solution professionally

In the dashboard, you can enter all relevant details about your product or service via “Add solution”. Decide whether it is software, hardware or a service and describe:

  • What your solution does

  • Who it is suitable for

  • What benefits it offers

  • Optional: price models, demo links, images, videos

Tip: Describe your solution as if you were explaining it to a new customer - clearly, without buzzwords, but with a focus on added value and benefits.

Why is this important?

A complete, convincing solution profile determines whether a prospective customer sticks with you - or clicks on to the next solution. Good content brings leads.


6. Purchase a license - ensure full visibility

To be able to publish your solution on even, you need a suitable provider license. You can choose between even Basic (99 €/month per solution) and even Premium (499 € / month / account). Both models make your solution visible to searchers, with different additional functions.

Tip: Start with “even Basic” to become visible quickly - and upgrade to “Premium” if you want access to detailed statistics or more features, for example.

Why is this important?

Without a license, your solution remains in draft mode. The license is your door opener for reach, comparability - and specific contact requests.


7. Publish your solution - now it's getting serious

Once all the content is ready and the license is active, you can publish your solution with a single click. It is now publicly visible, appears in search results and is listed in the appropriate categories.

Tip: Use the preview function in the dashboard to see your solution from a user's perspective. This allows you to identify optimization potential before the go-live.

Why is this important?

Publication is what makes your offer “real”. From this moment on, it becomes visible, comparable and - in the best case - a lead magnet.


8. Link partner solutions - show ecosystems

even allows you to link relevant partner solutions in your profile - e.g. software with which you offer interfaces or hardware with which your solution is combined. This shows that you are part of a functioning overall system.

Tip: Approach specific partners to see if they would also like to link to you. Mutual visibility creates more trust and can multiply your reach.

Why is this important?

Decision-makers are often looking for integrated overall solutions. If your solution harmonizes with others, you are not just an option - you are part of the solution.


9. Get reviews - increase credibility & ranking

Ask your existing customers for a review on even. It's easy to do via a direct link. Good reviews improve your ranking on the platform and increase the trust of new potential customers.

Tip: Actively ask for reviews - e.g. after a successful project launch or as part of your customer success processes. Many customers are happy to give feedback if you remind them in a friendly way.

Why is this important?

Reviews are the digital “word-of-mouth”. They build trust, increase your visibility in the rankings and help potential buyers make a decision.


10. Receive & evaluate leads - Let's go with Even-PRO 🚀

As soon as your solution is published, it can be found, compared and contacted directly. Inquiries land directly in the dashboard. There you can see how many users have visited your solution, how many were interested in details - and of course: who contacted you.

Tip: Respond quickly to incoming leads - ideally within 24 hours. This shows professionalism and significantly increases the chance of closing a deal.

Why is this important?

Leads are the goal of your platform presence. Smart follow-up, a well-maintained profile and regular updates will make you a top provider on even - and turn visibility into real sales.


🚀 Ready to get started?

even is not a classic tendering platform - it's your shop window, your pitch and your sales channel all in one. With this checklist, you have all the steps you need to be visible, comparable and converting.

📩 If you have any questions, please contact the even team at [email protected] at any time. Good luck!

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